Paris-based singer Tess is stepping onto the international stage and she’s making sure that everyone only gets the real deal.
On the catchy new single “Hard to Forget” — the first since dropping her debut EP in January — the Réunion Island native is making a statement about keeping true to yourself and taking the good with the bad.
“I wanted to explain that we are not perfect, we make mistakes and we have the right to,” the singer tells Billboard. “We are just humans, not robots, and we shouldn’t blame ourselves for everything.”
The video, directed by Parisian duo Ecoute Cherie, couples the song’s laissez-faire attitude with a carefree night on the town, complete with dancing and strolling through the city. It’s a vibrant piece that matches the energy of the song and reminds the viewer that the whole point is to just let go.
“For this video, we decided to focus only on Tess — just Tess having fun in a club, dancing and not caring about anything else,” the duo says. “The music reminded us of summer hits, music you just want to dance to.”
The undeniable accessibility of “Hard to Forget” stands as a perfect introduction to Tess, who is not shying away from showing the world who she is. The track allows the singer to showcase her vocal abilities that are equally sultry and pop-ready, while the video gives her the chance to embody the song’s message.
“I thought I had to be perfect because maybe people saw me that way; it was very hard to forget a mistake,” Tess reveals, “Now I know that I just want to be real and have feelings.”
For Tess, all signs are pointing to good vibes in the near future. With her incredible output this year, she’ll be hard to forget, but absolutely impossible to get out of your head.
Check out the “Hard to Forget” video below.